Digital Marketing Specialist Sales - Washington, DC at Geebo

Digital Marketing Specialist

Digital Marketing Specialist Job
Summary:
We're looking for a Digital Marketing Specialist to join a well-established and world-renowned Association.
This will be a long-term, fully remote contract opportunity with the possibility of conversion.
As a Digital Marketing Specialist, you will be responsible for developing and executing integrated marketing campaigns to meet audience goals, as well as drive awareness of offerings that enhance the value of Membership.
The position is responsible for managing digital (e.
g.
, social), email, and offline campaigns, while exploring new potential channels.
This role will work with subject matter experts, channel managers, and external vendors to reach the target audience with accurate and targeted messaging.
Digital Marketing Specialist
Responsibilities:
Serve as the audience marketing expert for Early career members and prospects.
Create and collaborate across the team to develop and implement strategic marketing plans to reach awareness, membership, and revenue targets.
Collaborate with subject matter experts to inform copy creation and messaging.
Build content marketing strategy to attract and nurture underrepresented audience segments, identifying ways to leverage existing society content to build interest and develop relationships.
Write copy for social posts, blogs, email, ads, and other channels as needed.
Collaborate with marketing channel team members.
May select and manage work products of external vendors.
Use data to track and analyze the effectiveness of campaigns.
Shares data-driven insights and makes adjustments and/or recommendations for current and future planning.
Digital Marketing Specialist
Qualifications:
Bachelor's degree in Marketing, English, Communication, or another related field, or equivalent experience.
Minimum of 1-3 years of experience in project management or related work.
Experience with project management tools; experience with Eloqua email/marketing automation platform or similar system, Google and/or Adobe CRM and Analytics, PowerPoint/multi-media presentation development skills.
Experience using data and metrics to drive improvements and report on outcomes.
Must demonstrate a proven track record of the ability to prioritize, organize, and multi-task in a flexible and fast-paced environment to effectively meet deadlines.
This job is Fully Remote.
Download the Sparks Group mobile app from Apple App Store or Google Play.
Qualified candidates should send their resume AND call Sparks Group for additional details.
Please note, resume must include a valid email address in order to be considered.
We look forward to discussing your background, your current job search, and your potential career path with Sparks Group! Sparks Group is an equal opportunity employer.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, pregnancy, citizenship, family status, genetic information, disability, or protect veteran status.
This Position Requires U.
S.
Citizenship This Position May Either Require COVID-19 Vaccination or Regular Testing Recommended Skills Adobe Customer Relationship Management Data Analysis Digital Marketing English Marketing Automation Estimated Salary: $20 to $28 per hour based on qualifications.

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